Dental Marketing: Create an Email List And Offer Your Patients Coupons and Discounts

In the modern technological age, it is no doubt that many dental offices are looking for ways to stay in contact with their customers.

Most of your customers are on Facebook and Twitter, so I see many dental offices marketing in these avenues already.

An Untapped Dental Marketing Avenue

However, one method that I do not see dental offices taking advantage of is email marketing. Most email marketing platforms are super easy to use, and the most successful businesses, both large and small take advantage of newsletter and email marketing.

How to Set Up a Dental Newsletter to Market to Your Patients

1. Visit Aweber and sign up for a Free trial for your account. Watch this video to learn how:



2. Add your Email addresses from your existing database, and get new addresses from each new patient. You can simply ask each customer upon checking out and say,

"Would you like to receive coupons on how to save at your dental visits with us by signing up for your newsletter?"

You can also add a signup form by your front desk and give them a coupon for 50% off one of your inexpensive services, like Whitening for example.

3. Create a monthly newsletter. You can add your own pictures (like your logo for branding, etc) and send out a newsletter each month offering a discount and an incentive for getting customers in. You can even offer a free consultation as part of your dental marketing plan.



4. Watch your Business Grow!

With the Aweber program, you are able to see who and how frequently you get clicks to your offers, so it's a great way to increase the marketing to dental patients!


>>Take a Trial at Aweber here...

Good Luck!
-Nathan at BioRESEARCH